Unforgettable holidays | Where in the world

Find your happy place

Did you know that 50% of Brits fail to take their annual leave? Sadly 36% just don’t get around to it and 42% don’t switch off even when they do.

A 40-year study by the European Society of Cardiology revealed that taking a holiday could help you live longer. Start dreaming of that next trip and the perfect time to take it.

To help you decide where to go we’ve compiled some of the most unforgettable destinations and experiences – whether it’s balmy beaches, curious cities, fresh powder pistes or Christmas market nostalgia that inspires you. With our 24-hour helpline, carefully selected hotels and generous baggage allowance, we take the hassle out of holidays so you can relax and rejuvenate.

Find inspiration in our travel articles

The classics

Hidden gems

Insider tips

Shake up your summer holiday

Whether you’re looking for Caribbean-style beaches closer to home or want to indulge in a hefty dose of culture without the crowds, these alternative escapes are guaranteed to make your summer sizzle.

Where to go in summer

Looking for a little travel inspiration for your summer holiday this year? Whether you fancy a short haul jaunt or a long haul adventure, we've rounded up the best places to see, and the greatest hotels to see it all from.

Eloise Barker.

Eloise Barker

for British Airways

Three epic California road trips

Down the coast or into the wild? Start at San Francisco and decide whether you want to head south towards San Diego or cross off national parks in northern California. Writer Mark Ellwood shows you how.

Mark Ellwood

Travel journalist

Alpine lakes and mountains

Picture yourself in an Alpine meadow with your feet in glacial meltwater and your face in the sun. The hills aren’t alive with the sound of music. You’ll more likely hear chattering hikers or the soft burr of a freewheeling bicycle. Holiday in the Alps in summer: they’re sublime.

LGBTQ+ holidays

We firmly believe that everyone should be free to travel without fear of any discrimination regardless of their sexual orientation or gender identity. We’re proud to offer a selection of handpicked destinations which we think should appeal to LGBT+ travellers. Whether you’re planning a romantic escape or want to live it up, you can relax knowing that we’ve got you covered.

Maldives all inclusive holidays

Explore the magic of the Maldives for yourself. Enjoy the ease of an All Inclusive resort in a tropical paradise. Dine on tantalising dishes, sip unlimited drinks and kick back on beautiful beaches. Play beach volleyball, snorkel in crystal-clear waters or go paddle-boarding. Whatever you do, don’t forget to watch the sunset of a lifetime.

Amy Rosoman

for British Airways

Europe’s best hidden beaches

Oh we do like to be beside the seaside… unless, of course, it means lying towel to towel with a complete stranger on a packed beach.

Best holiday destinations for 2024

In 2024 go somewhere with ‘wow’ factor. Book our very best short haul and long haul holiday destinations: for the most ravishing resorts, the prettiest city breaks and your greatest year in travel yet.

Eloise Barker

for British Airways

Where to travel in October

Whether you’re looking for a city break, beach holiday or you’re in the mood for a big trip, here’s some October inspiration, from breathtaking Dubai and mesmerising India, to the laid-back Maldives and on-trend Berlin.

Issy D’Arcy Clark

for High Life magazine

Where to travel in November

Looking to get a last-minute break in before the Christmas rush or perhaps you fancy a spot of early winter sun? We’ve gathered together our top picks for where to go in November, from Peru to Poland, Costa Rica to South Africa.

Where to travel in December

From Christmas in New York, to skiing in Bergen, we’ve gathered together the places to go in December when the weather gets chilly. If you’d rather a little sunshine instead, we’ve got that covered too, in the form of chic Miami and dreamy Mauritius.

The best ski resorts

Ready to ski the best slopes in the world? Breeze through our top ski resorts around the globe and choose the destination for you. Whether you want to experience epic terrain in Whistler, Canada, head to the electric vibes of France’s après-ski or take a family ski holiday in Norway, find your ski break with us.

Amy Rosoman

for British Airways

Where to travel in January

Why not jet off in January? Start the New Year right with an exciting break. We’ve rounded up some of the best winter sun destinations, whether you want to dine in an underwater restaurant in the Maldives, or swim in an underground pool in Mexico.

Where to travel in February

Whether it’s dancing in the streets of Santa Cruz de Tenerife during carnival time, watching humpback whales in the Dominican Republic, or simply getting some much-needed sun in the Middle East, here are the must-visit destinations for February.

Where to travel in March

If you’re looking to get away from the cool nip of spring, our guide to breaks in March is the read you need for planning your next trip. Catch a plane to Paphos and explore Cyprus’s curious side, chill out in Cancun or take a whirl around Tampa.

Where to go for winter sun

Swap sleet for sunshine: we've picked our top five Winter Sun holidays for 2024/2025. Sometimes a hot chocolate just won't cut it and you need to get away to truly banish those winter blues. From balmy islands to sizzling cities, find out which five destinations topped our list this year.

Eloise Barker

for British Airways

Four inspiring Italian road trips

From top to toe, take yourself on a grand tour of the marvels of Italy. Enjoy great shopping and the world-famous food all the way down. Book a car with British Airways, and get ready for your Italian adventure.

Eloise Barker for British Airways.

Eloise Barker

for British Airways

Four ways to see Spain by road

If you’re seeking charisma, Spain has it in spades. It’s hot, mountainous, Moorish and delicious. It’s home of adventurers, inventors and fascinating modern artists. The country’s a joy to explore, so hop in a car and discover it for yourself with our guide to the best road trips.

by Eloise Barker

for British Airways